Privacy Policy
Last Updated: September 14, 2026 Everett Railroad Company ("Everett Railroad," "we," "us," or "our") respects your privacy and is committed to protecting the information you provide when you visit everettrailroad.com (the "Website"), purchase tickets, make a reservation, contact us, or otherwise interact with our services. This Privacy Policy explains what information we collect, how we use it, how it may be shared, and the choices available to you.
1. Information We Collect
We may collect information you provide directly to us, information collected automatically when you use our Website, and information provided to us by third-party services that help us operate our business.
Information You Provide
Depending on how you interact with Everett Railroad, we may collect:
- Name
- Email address
- Mailing address
- Telephone number
- Billing and payment information
- Passenger and reservation information
- Information submitted through contact or inquiry forms
- Information provided when purchasing tickets or making reservations
- Information provided when requesting information about private charters, freight services, or other Everett Railroad services
- Any other information you voluntarily provide to us
When you purchase tickets or make reservations through a third-party ticketing or booking service, that service may independently collect and process information necessary to complete your transaction.
2. Ticketing and Booking Services
Everett Railroad uses FareHarbor to facilitate online ticket purchases and reservations. When you use the FareHarbor booking system, information you provide may be collected and processed by FareHarbor in accordance with its own privacy policy and terms. Information associated with a booking may include your name, contact information, reservation details, payment information, and other information necessary to complete or manage your reservation. Everett Railroad does not directly process or store complete credit card numbers through our Website.
3. Website Analytics and Google Services
Everett Railroad uses several Google services to understand Website traffic, measure Website performance, improve the user experience, and measure the effectiveness of our marketing and advertising. These services include:
Google Analytics 4 (GA4)
We use Google Analytics 4 (GA4) to collect information about how visitors use our Website. GA4 may collect information such as:
- Pages viewed
- Website interactions
- Browser and device information
- Operating system
- Approximate geographic location
- Referring website
- Date and time of visits
- General Website navigation and usage information
- Events and actions performed on the Website
We use this information to understand Website traffic, identify areas for improvement, evaluate content performance, and better understand how visitors interact with our Website.
Google Tag Manager (GTM)
We use Google Tag Manager (GTM) to manage and deploy Website tags, tracking technologies, analytics tools, and advertising technologies. Google Tag Manager itself is primarily a tag-management system. Tags deployed through GTM may collect information about Website interactions depending on the services and tracking technologies being used.
Google Ads Conversion Tracking
We use Google Ads conversion tracking to measure the effectiveness of our Google advertising campaigns. This technology allows us to determine when visitors take certain actions after interacting with a Google advertisement, such as:
- Visiting particular pages
- Clicking a telephone number
- Clicking an email address
- Submitting a contact form
- Clicking a ticket or booking link
- Beginning or completing a booking
- Taking other actions that we designate as conversions
Google may use cookies and similar technologies to help measure advertising interactions and conversions.
4. Meta Pixel
Everett Railroad uses the Meta Pixel, a tracking technology provided by Meta Platforms, Inc., to understand how visitors interact with our Website and to measure the effectiveness of advertising on Meta platforms, including Facebook and Instagram. The Meta Pixel may collect information such as:
- Pages viewed
- Website interactions
- Buttons and links clicked
- Referring website
- Browser and device information
- IP address or approximate location
- Actions taken on the Website
- Contact form submissions
- Ticket or booking-related interactions
- Other information associated with Website events and conversions
Depending on a visitor's Meta account settings and Meta's practices, information collected through the Meta Pixel may be associated with information Meta maintains about that visitor. Everett Railroad may use the Meta Pixel to:
- Measure advertising performance
- Measure conversions resulting from advertising
- Understand Website traffic and visitor behavior
- Create or improve advertising audiences
- Deliver or assist with delivering relevant advertising
- Retarget Website visitors through Meta advertising
- Improve our marketing and advertising campaigns
Meta may independently collect, use, and process information obtained through the Meta Pixel in accordance with its own privacy policy and terms. Visitors can manage certain advertising preferences through their Meta account settings and other privacy controls made available by Meta.
5. Cookies and Similar Technologies
Our Website uses cookies, pixels, tags, scripts, and similar technologies. These technologies may be used by Everett Railroad and our third-party service providers for purposes including:
- Website functionality
- Remembering preferences
- Analytics
- Advertising
- Conversion tracking
- Measuring advertising performance
- Understanding Website traffic
- Improving Website functionality
- Supporting ticketing and reservation functionality
The third-party services used on our Website, including Google Analytics, Google Ads, Google Tag Manager, Meta, and FareHarbor, may use cookies or similar technologies in connection with their services. You can configure your web browser to reject or delete cookies. However, disabling certain cookies may affect the functionality of portions of the Website. Where required by applicable law, we may provide additional cookie controls or consent mechanisms.
6. How We Use Information
We may use information we collect to:
- Process ticket purchases and reservations
- Provide and manage Everett Railroad services
- Respond to questions and inquiries
- Provide customer support
- Communicate with customers
- Manage private charters and other services
- Improve our Website and services
- Understand how visitors use our Website
- Measure advertising and marketing effectiveness
- Measure conversions
- Develop and improve advertising audiences
- Detect, prevent, and address fraud, abuse, or security issues
- Maintain the security and functionality of our Website
- Comply with legal and regulatory obligations
- Carry out other legitimate business purposes
7. How We Share Information
We do not sell your personal information for money. We may share information with third-party service providers when necessary to operate our business and provide services to you. These providers may include:
- FareHarbor and other ticketing or reservation providers
- Payment processors
- Website hosting providers
- Google Analytics
- Google Ads
- Google Tag Manager
- Meta Platforms, Inc.
- Advertising and marketing platforms
- Email and communications providers
- Website security and technology providers
- Professional advisors
- Government authorities or law enforcement when legally required
Third-party service providers may collect, use, or process information according to their own privacy policies and terms.
8. Third-Party Websites and Services
Our Website may contain links, embedded content, booking tools, maps, social media features, or other services operated by third parties. These third parties may collect information about you independently of Everett Railroad. Third-party services used in connection with our Website may include:
- FareHarbor
- Google services
- Meta/Facebook
- Payment processors
- Mapping services
- Social media platforms
- Other technology or service providers
Everett Railroad is not responsible for the privacy practices of third-party websites or services. We encourage you to review the privacy policies of those providers.
9. Payment Information
Payments for tickets and other services may be processed through third-party payment providers. Everett Railroad does not intentionally collect or store complete credit card numbers through the Website. Payment information is handled by the applicable payment processor in accordance with its privacy and security practices.
10. Children's Privacy
Our Website is intended for a general audience and is not specifically directed toward children under the age of 13. We do not knowingly collect personal information from children under 13 without appropriate consent. If you believe that a child has provided personal information to us without appropriate consent, please contact us so that we can take appropriate action.
11. Data Security
We take reasonable administrative, technical, and organizational measures to protect personal information from unauthorized access, disclosure, alteration, or destruction. However, no website, online transaction, or electronic transmission can be guaranteed to be completely secure.
12. Data Retention
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, provide services, maintain business and transaction records, resolve disputes, comply with legal obligations, and enforce our agreements. Retention periods may vary depending on the type of information and the reason it was collected.
13. Your Privacy Choices and Rights
Depending on your location and applicable law, you may have certain rights regarding your personal information. These may include the right to:
- Request access to personal information we maintain about you
- Request correction of inaccurate information
- Request deletion of certain personal information
- Request information about how your personal information is used or disclosed
- Opt out of certain marketing communications
- Exercise other rights provided by applicable law
To make a privacy-related request, contact us using the information provided below. We may need to verify your identity before completing certain requests.
14. Advertising and Tracking Choices
You can limit certain forms of online tracking through your browser settings, device settings, and privacy controls offered by third-party advertising platforms. For example, Google and Meta provide controls that allow users to manage certain advertising and personalization preferences. Please be aware that opting out of personalized advertising does not necessarily prevent you from seeing advertisements. It may instead result in advertisements that are less tailored to your interests.
15. Marketing Communications
If you receive marketing communications from Everett Railroad, you may unsubscribe by following the instructions included in the communication or by contacting us directly. You may continue to receive transactional or service-related communications, such as reservation confirmations, schedule information, or other communications necessary to provide services you have requested.
16. Do Not Track
Some web browsers offer a "Do Not Track" setting. Because there is currently no universally accepted standard for responding to Do Not Track signals, our Website may not respond to such signals unless required by applicable law.
17. Pennsylvania and Other State Privacy Laws
Everett Railroad is located in Pennsylvania and serves visitors and customers from Pennsylvania and other states. Privacy rights may vary depending on your state of residence and applicable law. Where required, Everett Railroad will provide applicable privacy rights and comply with applicable state privacy laws.
18. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes to our Website, services, technology, legal requirements, or business practices. When we make changes, we will update the "Last Updated" date at the top of this Privacy Policy. We encourage you to review this Privacy Policy periodically.
19. Contact Us
If you have questions about this Privacy Policy or would like to submit a privacy-related request, please contact us:
Everett Railroad Company
244 Pullman Drive
Hollidaysburg, PA 16648
Email:info@everettrailroad.com
Phone: (814) 695-9628